You may notice we have a new name! Don’t worry – nothing else has changed. See more info here.

Dementia Australia – Memory Walk & Jog Sponsorship 2020

14 April 2020

Heartland Seniors Finance is proud to help seniors live a better retirement, with independence and dignity, through our reverse mortgage. As part of this commitment, we have worked with Dementia Australia since 2018 to support the great work that they do in promoting healthy ageing.

459,000 people are estimated to currently be living with dementia and, without a significant breakthrough in medicine, that number is estimated to rise to over 1 million people by 2058 on the back of an ageing population.

Dementia can affect anyone, and many will know someone who has dementia at some stage in their life, or potentially get it themselves. It is a cause that is close to our hearts and something we are proud to support. In 2020 we are sponsoring the Memory Walk and Jog which includes staff volunteering opportunities such as writing Christmas cards, the EDIE workshop, and participation in and fundraising for the Memory Walk and Jog on the 3rd May 2020.

Memory Walk & Jog

The Memory Walk & Jog is a chance to get active and raise funds to beat dementia. The funds provide vital support services for people living with dementia, their families and carers. These services include counselling, support groups, education and training. It will also help fund research into dementia treatment and ultimately a cure to save lives. Due to COVID-19, this is now a virtual event and Heartland will still be participating remotely.

Heartland has created a fundraising page for those who would like to sponsor us for the walk. If you are interested in making a donation, click here and follow the instructions on the page.

Interested in doing the walk for yourself? Find out more at

EDIE Workshop

The Educational Dementia Immersive Experience workshop enables participants to see the world through the eyes of a person living with dementia utilising high quality virtual reality technology. This workshop enhances your knowledge of dementia whilst exploring a supportive approach to living more confidently with dementia. Our team completed a workshop on the 27th February, and it was an eye-opening experience, helping us to (in a small way) understand what those living with dementia and their carers go through daily.

Want to find out more about why Heartland is involved with Dementia Australia? You can read more on the Dementia Australia Sponsor Page.

This information is accurate as at 14/04/2020 and may change from time to time.