You may notice we have a new name! Don’t worry – nothing else has changed. See more info here.

Introducing Heartland Finance

10 March 2021

Heartland Seniors Finance has officially rebranded to Heartland Reverse Mortgages! This will also now fall under our overarching brand, Heartland Finance.

Our name change is designed to provide a stronger brand alignment and consistency with our sister products in Australia and New Zealand.

Heartland Reverse Mortgages is part of the Heartland Group. In Australia, the Heartland Group provides reverse mortgages through us, and small business loans through Open for Business – and now can all be found on our new Heartland Finance website.  You can find out more about Heartland Group here. We are also planning to expand our products and offerings – so stay tuned!

From Friday 26 February, our website address changed to and our email addresses to

Any emails you send to our current emails will be redirected – as will our old website address.

Nothing else is changing. Our knowledgeable team and the friendly service you receive from us will continue to remain the same.

Check out our new website!

Information provided is accurate as of 10 March 2021 and may change from time to time.